Your Ecommerce Facebook & Instagram Ads Agency
Fashion industry news and discussions are currently based around whether COVID-19 has changed their market forever.
Many retailers closed stores due to catastrophic drops in sales.
However, the general public is looking to online brands and e-commerce sites for getting the bulk of their clothes and accessories in 2021. Zara are ahead of pre-pandemic levels due to online ecommerce shopping, plus clothing sales jumped by 70% from March to April as lockdown eased.
How are you promoting your ecommerce fashion and clothing brand?
Ecommerce Ads Services
Facebook & Instagram Ads for your Fashion & Clothing Brand
The recent pandemic encouraged a 43% rise in social media shopping as the British turn to Facebook and Instagram to shop.- 43%43 per cent of Brits have shopped more through social media in the past year
- 42%The over 55s have seen a 42% increase in social shopping, due to using social media more during the pandemic
- 20%Nearly a fifth of Brits say targeted ads and sponsored posts influence their social shopping habits
- 33%A third of Brits shop on social to support small businesses
Ease of purchase is one of the main factors behind social shopping. 28% of the British public explain that they shop on social media because they can pay at the ‘click of a button’.
A recent ecommerce report stated that the purchase intention for online brands rose by 30-40% in Europe and North America in the last year.
So how will you grow your ecommerce Fashion and Clothing brand in the current climate?
Ecommerce for Fashion Ads
55% of fashion shoppers made a purchase from Instagram creator content
50% of users gain an interest in brands after seeing an ad on Instagram.
So why are you not promoting?
When your ads are expertly targeting the right audience, plus they are completely irresistible they are a highly effective way of connecting with your ideal client.
- 130M130 million Instagram users tap on shopping posts every month
- 43%43% of purchases are made after personalised recommendations via advertisements
- 75%75% of consumers respond to brands who personalise messages, offers, and product
Paid Instagram ads really help leverage a fashion brand’s online presence. It’s important to include paid advertising on social media into your marketing mix to ensure your brand is being seen. When it comes to clothing, fashion and apparel, it is essential for your ecom brand to elevate their presence and there is no better platform than paid social.
Ecommerce ads are totally the way to increase fashion brand revenue.
Facebook ecommerce for Fashion Ads
In a recent survey 70% of respondents frequently made an impulse fashion apparel purchase online
A fashion brand looking to target a specific audience or demographic can find the audience they desire to with accuracy on paid social, whether that’s with prospecting or retargeting.
50% of users gain an interest in brands after seeing an ad on social media.
So why are you not promoting?
When your ads are expertly targeting the right audience, plus they are completely irresistible they are a highly effective way of connecting with your ideal customer.
For example when a user abandons a cart purchase on your website, you can retarget and reconnect with them on Facebook. Dynamic retargeting ads marry purchase intent to create ads that deliver that impressive ROI.
If paid social wasn’t included within a fashion brand’s marketing plan, that represents a huge audience that the brand is missing out on, and therefore missed potential.
Instagram for Ecommerce Ads Services
Instagram has 1 Billion active users every month
Instagram businesses are using ads to increase their return on investment. Brand stories have a completion rate of over 86%, are you taking advantage of these potential sales?
Setting up a successful Instagram Ad and Stories Ad campaign requires an extensive skillset, from marketing and sales psychology to all important technical skills.
The best way to minimize the risk of wasting your hard-earned business revenue on Instagram Ads is to hire a digital marketing agency that specialises in working with eCommerce businesses. You can be sure that you’re getting the return on investment for your advertising budget.
- 200MOver 200 million Instagrammers visit at least one business profile per day
- 80%80% of people use Instagram to make final purchasing decisions
- 33xInstagram’s engagement rate of 1.6% is 33x higher than a Tweet
Your Ecommerce Digital Marketing Agency
A reliable team of eCommerce Advertising Professionals
We are your extended team.
We are always looking for creative ways to enhance campaigns and improve results. So, why not employ a team of creative ads experts. We offer our clients a variety of different services to enhance their visibility and increase conversions. We consider our clients as part of our own team, we work towards the same goals to achieve the best possible results for them.
Are you looking to start a social media ads campaign?
Why not book a clarity call with our team?
Case Study
QubeLuxe: achieving a return on advertising budget of 490%
Testimonials
Debbie Marks
If you’re considering working with Rachel and The Big Impression, I have no hesitation in recommending her. She is a professional, honest, creative person who goes above and beyond to ensure that you achieve the best possible results. Working with Rachel is like having an extended trusted member of your team. I will definitely be working with Rachel again in the near future!
Debbie Marks
Director Qube Events & Productions and Qube Luxe by Debbie MarksVanessa Geraghty
Rachel has been a fantastic asset to my team. She is excellent at creating, managing and optimising Facebook Ads for the best ROI. She’s a true professional and I thoroughly enjoy working together.
Vanessa Geraghty
Founder - Vivacity MarketingEmma Rothery
Rachel helped us with our social media and Facebook ads recently. We saw a significant increase in followers as a result of her posts and her ads generated a good number of leads. Rachel is incredibly responsive in terms of communication and goes above and beyond to get results. I really enjoyed working with Rachel and would highly recommend her services.
Emma Rothery
ERA Skin and Laser ClinicLou Ellis
Rachel, I can not thank you enough for the power hour you gave me so that I could start some Ads for my social media client. Your step by step guidance over screen share meant that I could learn whilst doing, and the results speak for themselves. The results were way beyond what we expected and my client was over the moon. I particularly appreciate the fact that you were willing to answer my questions following the power hour also.
I have since been able to support another client with her Ads thanks to the guidance and training you gave me. Your knowledge and passion for Facebook Ads was infectious and I’m now looking forward to doing more in the future. The price of your time has made my client a lot of money! Well worth it. Thank you!
Lou Ellis
Lou Ellis Social